DESIGNING FOR HUMANS NOT ROBOTS

Passionate junior graphic designer with a love for creativity and problem solving. Has strong foundation in design principles, digital tools and a keen eye for detail.

My design journey began with a curiosity about how visual elements can tell a story and evoke emotions. Whether it’s through creating clean, user friendly layouts or crafting engaging graphics, I’m driven to make designs not just look good but also serve a purpose.

CRAFTING IDEAS THROUGH CREATIVITY AND CURIOSITY

ILLUSTRATION

Illustrations that turn ideas into clear, engaging, and thoughtfully crafted visuals, combining storytelling and creativity to produce impactful and visually compelling design

GRAPHIC DESIGN

Posters, digital assets, editorial layouts, and visuals that turn ideas into clear, compelling, and beautifully structured impactful creative design.

Using creative direction across campaigns, projects, and photoshoots to shape cohesive advertising visuals that are intentional, strategically aligned, and designed to capture attention and communicate clearly.

EDITORIAL DESIGN

Editorial design that turns content into clear, structured, and visually engaging layouts, using typography and composition to create cohesive and compelling storytelling across pages and formats.

A CURATED LOOK AT MY RECENT PROJECTS

Uniqlo - The Second Chapter

Transforming UNIQLO's printed magazines into a second life communication tool by recycling unsold or returned magazines into small, collectible zines. These zines will educate customers about UNIQLO's sustainability commitments while demonstrating circular design in action.

Joyful Pour

Editorial inspired layouts and a refined brand system for a modern feel to extend the coffee shop’s mission of fostering human connection by launching a physical magazine that deepens the connection between the shop and its community

Easter Workshop

Promoting a small easter egg decorating workshop by capturing the essence of the experience through beautiful, organic looking images that will reflect the handmade and sustainable nature of the event.

Poster Experimentation Design

A striking poster series exploring diverse typographic and compositional approaches.

Advertisement / Art Direction

Editorial / Graphic Design / Illustration

Graphic Design / Art Direction / Advertisement

Graphic Design / Typography / Illustration

Cover Art For Rocket Girl Soundtrack

Designing a Spotify artwork cover for composer Davy Bridgwood’s original score for the short film Rocket Girl. The visual needed to reflect the emotional tone and narrative arc of the film, while also capturing the unique qualities of Bridgwood’s musical style.

Illustration / Conceptualization and Storytelling

CrossRoads Music Festival 2025

Create a visual identity and promotional suite for a grassroots music festival celebrating Cricklewood’s cultural diversity. The materials needed to feel vibrant, inclusive, and adaptable across print, digital, and outdoor formats.

Advertisement, Design, Typography